Rebranding Cypress

Today, I’m excited to announce a rebrand of Cypress Community Church. On the one hand, this may feel strange. We’re still a very young church, having officially kicked off in October 2017, even if the project started in 2015.

On the other hand, a lot has happened in two years.

When my family moved to Denver in 2016, I’ll be the first to say that we really didn’t know what we were doing. We believed God had called us. We believed he’d given us Isaiah 55:12-13 as a promise for what he was doing in Denver. And we believed we’d figure it out as we went.

Where we started: the name.

Our initial team chose the name “Cypress” based on what we believed we’d heard from God out of Isaiah 55:12-13. Cypress was a picture of health, life, growth, joy, peace, love, a towering tree that had grown to replace the death and destruction of thorns.

For you shall go out in joy and be led forth in peace; the mountains and the hills before you shall break forth into singing, and all the trees of the field shall clap their hands. 13 Instead of the thorn shall come up the cypress; instead of the brier shall come up the myrtle; and it shall make a name for the Lord, an everlasting sign that shall not be cut off.”

Isaiah 55:12-13

It was the picture of the garden of Eden being renewed, brokenness restored, the reversal of the curse. It’s a new creation coming. It’s what we dreamed of being a part of, and we’re confident it’s what God is doing in now in Denver.

What was still needed: the rest.

Beyond the name, we knew basically nothing.

That sounds weird to say. Surely if you’ve uprooted your family and moved 1600 miles to start something new, you have more to go on than just a name? Don’t you know what a service will look like? Or groups? Or at least a strong “Mission — Vision — Values” document?

We didn’t.

Sure, we had some initial thoughts. But for better or worse, we wanted to get here and learn what the needs of the city are before articulating those things.

In other words, Cypress from day one has been a learning experience. Sometimes it has felt like hiking without trail or a map, but it’s never been boring.

What we learned: the Bible is sufficient.

The strangest realization happened to me in 2018 a couple years after coming to Denver. While we had jumped through dozens of hoops, raised thousands of dollars, gone through the “Mission, Vision, Values, Metrics, Programs” process, and read all the “experts” in church planting, one major thing was missing:

We’d never actually asked “how did the early church plant churches?

What we’d started with was good. We’d heard from God. We’d desired to be people who pursued the vision he’d given us. We’d tried to fit all of that into the American church planting systems.

But I’d personally never read the Gospels or Acts with the simple question, “How did Jesus and his disciples do it?”

You’d think that would have been the place to start. It wasn’t. In fact, I’d gotten a Master’s degree focused on starting churches in North America, and I’d never read the New Testament through that lens.

What I’ve learned is that the Scriptures are sufficient not just for life, godliness, and theology, but also strategy.

Too often I’d seen the Bible as a personal roadmap to Godly living and ignored the strategic brilliance of New Testament ministry.

Where to now? Jesus is our vision.

This is what the rebrand is ultimately about. Cypress isn’t about a tree. It’s not about a great set of core values, or a particular way of doing Sunday gatherings, or about any particular personality.

It’s about Jesus.

This is an effort to see our branding and digital presence better reflect that reality. I’ll be writing more about what this means, but today I just wanted to introduce this info.

It’s not about the brand. It’s about Jesus. We need a lot more Jesus.

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